We understand.

OTM is a creative marketing agency that uses genuine human insights to inform everything from strategy to planning, creative and content.

How do we do this?

By asking the right questions.

And why?

Because better relationships and better work begin with a better understanding of your brand, your business and your audience.

This is Human Affinity.

Find out more

We understand.

OTM is a creative marketing agency that uses genuine human insights to inform everything from strategy to planning, creative and content.

How do we do this?

By asking the right questions.

And why?

Because better relationships and better work begin with a better understanding of your brand, your business and your audience.

This is Human Affinity.

Find out more

Our work.

What is Human Affinity?

Start by thinking beyond the obvious. What’s important to you - how and why has this brought you here today?

Now, dig a little deeper. Why are you really here? What are your personal motivations, your driving force, your ultimate goals? 
Discover human affinity
Free Digital Guide: Why assumptions will be the death of your brand

Changing from within.

Want to boost Net Promoter Score? Give your employees the initiative.

NPS (ANONYMISED)

Web of influence.

How audience-driven web design enhanced SS&C Advent’s status as an industry thought-leader.

SS&C ADVENT