We started by teasing the themes of the show across several social channels. Creating compelling content connected to the real world and drawing fans deeper into the story. Taking them beyond the experience of the series and continuing the online conversation with video interviews, competitions and live events. Resulting in digital downloads and DVD sales that exceeded targets and expectation of this award winning Scandinavian drama.
To learn more about our work and how we could help you with your challenges, give us a call today.